The marketing consultancy activity is the beating heart of ITZI.
With a creative and tailor-made approach ITZI not only aspires to offer customers a 360° service but focuses on developing strategies that brings brands closer to their customers in order to increase recognition and sales.
The agency’s service can be arranged from communication, traditional and digital marketing, design and PR.
ITZI’s main objective is to fully comprehend the customer’s DNA to be able to design the perfect communication strategy that best matches their needs. For instance, the use of a correct email marketing strategy allows the customer to properly communicate with the consumer and with the B2B customers. The communication activity also includes data analysis and monitoring of the latter in order to provide a 360° view to its customers. When it comes to journalists, the regular interaction of press releases and kits creates a one to one relationship. All together, ITZI’s commercial expertise allows our team to communicate with various types of sales forces during training and team building events.
One of the mottos of ITZI Consulting is “consulting and design go hand in hand”. The internal graphic office is responsible for defining the visual identity of the customers thanks to the development of the branding (logo, complementary graphic elements, fonts and color palette) and to the work of art direction, with the organization of photo shoots and realization of the creative brief.
The creation of graphics for business cards, invitations to events, catalogs, leaflets and much more is within the reach of every day.
The strong experience from the retail world has allowed the ITZI Consulting team to develop packaging design, product design and entire retail concepts.
The digital marketing offer includes the design and planning of websites (showcase and e-commerce), with continuous technical and graphic support according to the customer’s needs.
The care of social networks is a fundamental element for an effective presence on the web. The ITZI team takes care of the creation of the content, the implementation of the plan, and upon request, the management of the community.
The digital PR activity and the constant growth of the relationship with influencers and journalists complete an advantageous communication strategy.